However, the way people do it, has, and continues to, change.
How many of you still sit down at your kitchen table in the morning and sift through the pages of your daily newspaper while sipping on your cup of Joe?
Or, have you made the switch to getting your morning dose of news online?
More and more people continue to turn to the internet for their daily news, causing newspapers across the world to get a little more creative with how their news is distributed.
According to an article from PR Daily, the newspaper began providing fresh news along with fresh brew by syncing and printing its Twitter feed on coffee sleeves, through the installation of a special printer behind select counters at Tim Hortons locations. When customers order their drinks, a barista runs their coffee sleeve through the device, printing the latest headlines on the cup’s jacket. A new headline is updated and printed every hour.
Watch this video to see how it works in action:
As seen in the video, the sleeves feature a tiny URL that allows coffee goers to type in the address on their computers and read the full story, as well as a QR code leading scanners to the featured article.
Pretty cool, huh?
What other creative ways have you seen newspapers evolve in order stay ahead of the game with the increasing trend of online news?