What’s Bugging You?

What’s bugging you? TV commercials that are twice as loud as the show you’re watching, drivers who don’t use a turn signal or maybe that one friend you have that constantly refers to themselves in the third person. All in all, we all have something that continues to pester us in our lives.

If you’re in the horticulture industry as a commercial grower for a living, the biggest pest in your life may be a fungus gnat or a western flower thrip. One way to combat these pests, is with the use of beneficial nematodes. Beneficial nematodes are simple, microscopic roundworms that attack a targeted pest by entering its natural body openings and release deadly bacteria, then rapidly reproduces to provide a constant population for pest control. Our client, Becker Underwood, is the leading global producer of these tiny microscopic roundworms and have products for commercial growers to combat those daily pests in their lives.

With our help, the research that Becker Underwood has conducted relating to beneficial nematodes, caught the attention of some key, trade publications in the industry. Becker Underwood’s Nematode Field Development Specialist, Julie Graesch was featured in the December issue of Greenhouse Management and Production (GMPRO) and American Nurseryman’s January issue. You can check out the feature articles here: GMPRO: Incorporating Beneficial Nematodes into an Insect Control Program, American Nurseryman: Shake It Up.

GMPRO "Incorporating Beneficial Nematodes into an Insect Control Program"

This entry was posted in AKC Marketing, Becker Underwood, Media Relations, PR, Show and Tell Tuesday and tagged , , , , , , , , , , . Bookmark the permalink.

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